“We just had Kathleen in for a copywriting training session with our users, and I couldn’t be more impressed. She was so easy and fun to work with, we will definitely have her in again.

She took the time to understand our product and customized her training to suit our audience and showed them how to leverage our product to improve their marketing. She also did a live optimization of one of our user’s websites to show the group some common mistakes they might be making with their own materials and how best to turn those errors into opportunities to profit.

She was well prepared with an in impressive presentation and offered a lot of actionable information without making it an outright pitch-fest. We will absolutely have her back again and if you’re looking for someone to offer a copywriting workshop or just do some copywriting for you, you can stop looking now. “

“I cannot recommend Kathleen enough as a dynamic and engaging trainer…she kept the training so interesting she had my full attention the entire time. I found all of the information extremely applicable to my design and marketing career, and in other aspects of my life. She shared her insight into the human psyche, provided great resources for useful tools and continued learning, and I really had a great time in the workshop. I’m a big fan!”

“Kathleen is a proven marketing professional. Her insights regarding peoples’ motivating behaviors that underpin successful copywriting are invaluable skills that I can use in my B2B writing. As the copywriting trainer, she had us write copy in groups using realistic audience examples. It was great feedback, encouraging creativity along with critical analysis. In 25 years of marketing, her presentation was one of the best I’ve ever attended. I could have listened and learned from her the rest of the week!

“Our team took the copy writing seminar together and Kathleen’s engaging personality and thoughtful presentation style along with her vast knowledge-base empowered my whole team as writers and editors. We have implemented several techniques from her seminar and have already seen great results and received wonderful feedback from our internal audience as well as our external. She is an outstanding teacher who shares practical and useful information that is easy to incorporate in your day-to-day work.”

“People say great copywriters can’t be taught. But they can be inspired – challenged – encouraged and emboldened to greatness. Like all great coaches, Hanover is a game changer. Her workshop will make you faster, stronger and smarter, no matter what state your game is in. It’s like steroids for your copy – only perfectly legal.”

“I was worried when I realized that there would only be one speaker at a two-day workshop. With Kathleen, however, it became quickly apparent that the session would be anything but boring. Her unfailing energy and real-life experiences made the time fly by. She somehow managed to cater the workshop to everyone—despite the varying levels of experience in the room. I was eager to get back to work and use the valuable tools she taught us to make a difference in my writing. Fantastic speaker, I would highly recommend her.”

“Kathleen taught a copy writing seminar I attended last summer, and I still find myself using the information I learned over those two days on a regular basis. Her teaching style is very engaging and relatable, and I appreciated that she started by asking about how we individually prefer to learn. She was very thorough and spoke from relevant personal experience, interjecting some humor and her fun personality throughout. I found the real-world examples used in class to be very powerful, and during the interactive exercises, she took great care to give us feedback that we could use to improve our skills. I went into the seminar with high expectations, and was very happy that Kathleen was there to exceeded them.”

“This was superb, thank you so much! Very, very informative, reassuring and motivating…I now feel a lot more confident and have some pointers as to where to go to check out other press releases, who to send things to etc. Many thanks indeed for a really generous, informative, well-put together, and enjoyable seminar!”

“I knew how to write a press release but I learned so much valuable information about strategy and the what not to do’s. I’ve participated in teleseminars before that were so tedious, filled with ‘chat and joking’. This was so much more professional and covered lots of material making it time well spent.”

“What a truly informative seminar!! Thank you so much…some great strategies for preparing and sending out a press release that comes across newsworthy and professional. What came across loudly for me is that there are so many publicity possibilities.”

“It was an excellent seminar. Lots of valuable information and it was absolutely worth my time to take part. I feel well prepared to go apply this knowledge right away. Thank you so much!”