Last night I was honored to be the first speaker in the HypnoThoughts Monthly Marketing and Practice-Building Teleseminar Series. HypnoThoughts.com is the largest social network on the Interwebs for hypnotherapists, hypnotists and NLP practitioners. And, not coincidentally, HypnoThoughts was founded by our client Scott Sandland.

We covered a lot of ground!

I talked about the difference between advertising and public relations; how to think like a reporter or editor; how to find newsworthy angles (even when there’s no “news”); how to make it easy for reporters and editors to cover you, and a lot more.

Here’s an additional unadvertised bonus for HypnoThoughts members and my blog readers: a free media advisory template to help you promote your special event, demonstration or public appearance. Just click on the link to start the download.

Kathleen Hanover
Certified Go-Giver Speaker and Copywriting Trainer
Kathleen Hanover helps entrepreneurs tell their story, attract their ideal audiences, and persuasively communicate their value. As a highly-regarded marketing copywriting trainer, she teaches persuasion psychology and the magic words that build rapport and sales. And as Ohio's first Certified Go-Giver Speaker, Kathleen shares the Five Laws of Stratospheric Success from the international best-seller, "The Go-Giver," by Bob Burg and John David Mann, with business and community audiences alike.
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