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Public Relations | Certified Go-Giver Speaker Kathleen Hanover

AP story pickups…a fun PR win

I always love getting great results for my clients. This week, my client’s name and website were featured in an Associated Press story about online dating, and the story was picked up by about a dozen news outlets, including ABC News online and MSNBC.com. I...

Kathleen Helps A Reporter Out

Like me, Peter Shankman is in the marketing and PR biz. Unlike me, he has figured out a way to grow a 60,000-member mailing list. How did he do it? By offering a matchmaking service for journalists and sources. Tired of opening his Rolodex every time a reporter called...