by Kathleen Hanover | Aug 4, 2017 | Blog, Public Relations
Bob Burg calls them his Five Laws of Stratospheric Success for a reason: like the law of gravity, the Laws of Value, Compensation, Influence, Authenticity and Receptivity appear to be non-optional. They work whether you believe in them or not. The Law of Influence...
by Kathleen Hanover | Mar 6, 2017 | Blog, Public Relations
Media coverage can translate into new business, new customers and an enhanced reputation. But as Tesla founder Elon Musk learned in 2016, poorly planned off-the-cuff remarks, transmitted far and wide by the media, can anger even your biggest supporters. They may even...
by Kathleen Hanover | Mar 30, 2011 | Blog, Public Relations
SEO and Public Relations — No, You Don’t Have to Choose! Even though search engine optimization (SEO) has been a part of every Internet marketer’s toolkit for a decade now, public relations professionals have been slow to acknowledge the importance...
by Kathleen Hanover | Jul 23, 2010 | Blog, Public Relations, Tools
Last night I was honored to be the first speaker in the HypnoThoughts Monthly Marketing and Practice-Building Teleseminar Series. HypnoThoughts.com is the largest social network on the Interwebs for hypnotherapists, hypnotists and NLP practitioners. And, not...
